Search Engine Optimization

SEO is an acronym for "search engine optimization" designed to potentially improve your site and save time. C3 Multimedia provides useful SEO services for website owners, including:

  • Review of your site content or structure
  • Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript
  • Content development
  • Management of online business development campaigns
  • Keyword research
  • Expertise in specific markets and geographies
  • A strategic link building plan
  • Quality Inbound Links

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from natural search engines .Usually, the earlier a site is presented in the search results, or the higher it "ranks," the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

C3 Multimedia offers SEO services in-house either as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems and shopping carts that are easy to optimize.

Our SEO team will evaluate your goals and show you how were here to help, through the process of Keyword research, matching and positioning, meta tag development and keyword-targeted content optimization.

*Before beginning the SEO process, it's a great idea to become an educated consumer and get familiar with how search engines work. We recommend starting here:

Google Webmaster Guidelines

Google 101: How Google crawls, indexes and serves the web.

If you decide on SEO, the earlier the better. A great time to start is when you're considering a site redesign, or planning to launch a new site. That way, during the SEO process you can ensure that your site is designed to be search engine-friendly from the bottom up. However, our SEO design team can also help improve your existing site.  SEO has proven to be one of the most cost-effective forms of marketing available and has already been proven through many Fortune 500 companies, emerging Internet entities, small businesses, and professional firms.

The copy on a website is crucial to the sites success. The top priorities of SEO are communicating the most valuable characteristics of the company, generating interest and offering calls to action.  We work with existing sites and with those being created from a blank canvas.  In both situations we have developed a series of protocols that are followed to ensure that we fully understand a clients objectives and are able to develop them into compelling and SEO friendly copy.

Note: We follow the Google Webmaster Guidelines.

To learn more about how C3 Multimedia Search Engine Optimization, please contact us.